the business strategy

 this is one of the famous roti canai stall in Malacca. it use the traditional ays to cook the roti canai by using charcoal. the owner said that by using charcoal, the roti canai can be prepared faster, besides they are crispier and more fragrant than those prepared on a gas stove. this is one of the stall's business strategy to maintain its customers. many customers outside Malacca came to Malacca just to eat the traditional cooking of roti canai.

on the other hand, the owner of the stall, Siti Idah maintain the original price as her strategy to attract customers to enjoy her delicious roti canai. the price of RM0.80 per roti is much cheaper that the other store that sells roti canai. customers find that the price is reasonable beside the taste is very good. one of the customers came to try the charcoal roti canai after found out the stall in Facebook.

there are a lot of business strategy that businessman can implement in their business to make sure that their business is well-known by customers. the The food stall above show two of many business strategy that she implement in order to make her roti canai special from the others. business strategy is used to make the business different from other in order to compete with its rivals. if the strategy is good, a business can become more efficient in using its resources. A business can also get opportunities to expand its wings in the industries.

thus, the objective of the university teach us the subject of strategic Management is to make us become a critical thinker that can provide a good strategy to our organization in the future.

the comeback of proton.

Bismillahirahmanirrahim.

Proton will export its Preve to Chile. It is quit a good news for Malaysian export industry. As we all know, proton had exported its Proton Wira for the year of 1998.  Proton is one of the automobile producer in Malaysia. It compete along with Perodua in producing  cars for Malaysian.
Proton (Perusahaan Otomobil Nasional Sendirian Berhad) primarily relied on its domestic market in its sales. But it start to enter export industry in year 1986, where its export its first car, the proton saga in new Zealand, the united kingdom and Singapore, countries with right-hand market. And its began to expand the export area to around 25 countries as of 2010. At the year of 1992, saga was able to compete with competitors from Hyundai and SEAT in its sales in UK. what a good achievement!

However, proton export industry had fallen all along the years coming. Proton had made some strategy to make a comeback in exporting its cars. For example, proton sign a contract with Fujian-based Goldstar after its contract with Young-man expired. It also started to launch new model of cars such as Suprima S, Prevé, Exora and many more to make a comeback to Latin America and Chile as the Malaysia-Chile Free Trade Agreement ratification during year 2013.

I hope that proton's cars can make a huge sales in other countries and earn huge export revenue for Malaysia. In addition, we as Malaysian should be proud of our own product and support them. With the increasing in export industries, i hope Malaysia can be a developed country in the future.